Surge Consulting

Why Surge Consulting:

1.  We'll save you money.
- We average an 8% save on external Marketing spend (e.g. media, agencies, services, etc...)
- The savings we generate will cover our fees many times over

2. We deliver efficiencies without damaging the brand you've worked hard to build.
- Saving 10% on an ad agency or direct mail contract does not damage the brand. It releases funds for sales generation, brand awareness, and the bottom line

3.  We're enlightened Marketing Procurement experts.
- Procuring Marketing services and Advertising is not like procuring "widgets."  We get it.
- We know that leading advertisers have market capitalizations 3x vs. competitors 
- We've held line roles in Marketing, Finance, and Procurement.  We blend that knowledge.

4.  We've served some of the largest and most admired corporations in the world.
- 4 Leading Retailers, including the Walmart, the world's largest
- 3 Insurance Companies (Property, Life and Casualty)
- 2 Super-Regional Banks
- Leading Video Game Publisher

5.  We're thought leaders and pioneers in the Marketing Procurement space.
- We've published articles and white papers (see publications section)
- We're quoted and referenced by Ad Age (see link in publications section)
- We've spoken at four ANA (Association of National Advertisers) conferences
- We've led two ISM (Institute for Supply Management) Satellite Seminars
- We've spoken at SIG (Sourcing Interest Group) conferences on Marketing Procurement

6.  We've done Marketing Procurement work as corporate executives and as consultants.
- As executives we've had to implement and be held accountable for our recommendations
- As management consultants, we bring unbiased, rifle shot expertise to our work

7.  We don't alter the media mix or creative decisions.
- We assume that the media mix and creative designs are right.  We cost optimize from there.

8.  Our strategic sourcing savings will "self-fund" our fees and your unbudgeted strategic initiatives.